About Casey Botticello

Hey everyone! My name is Casey Botticello, and I am the creator or Blogging Guide, an award winning Substack newsletter that explores the digital publishing landscape.

I created Substack Course as both a blog full of free resources and a course for Substack writers. In addition to publishing my own top selling newsletter on Substack, I was awarded the Substack writer grant and have worked as a paid consultant for Substack and several other leading digital publishing platforms.

If you have any questions about Substack or want to contact me please use my contact page.

Substack is a popular platform for writers and publishers to distribute their content to subscribers. It provides a range of features to help publishers manage their subscribers. However, one question that often arises is whether it is possible to see who has unsubscribed from a Substack publication. The short answer is that Substack does not …

Substack has become an increasingly popular platform for independent writers and bloggers to monetize their content and build a loyal following. However, it’s not just limited to the world of text-based content. In recent years, Substack has also become a platform for podcasters to distribute their shows and build an audience. One of the most …

Substack is a popular platform for writers to share their content and reach a wider audience. However, as your publication grows, it can become difficult for readers to navigate through your articles. This is where a Table of Contents (TOC) can be incredibly helpful. A Table of Contents is a list of the headings and …

Substack is a popular newsletter platform that allows writers to create and distribute content to subscribers. One aspect of creating a successful newsletter is designing a visually appealing cover image for the publication’s Welcome page. The cover image is the first thing readers see when they visit the page, and can help to establish the …

Substack is a popular platform for writers to publish and monetize their content. One question that often arises among Substack users is whether they can see how many subscribers someone has on Substack. The answer is not straightforward, as it depends on the author’s settings and the type of subscription they offer. Substack gives writers …

Substack is a popular platform that allows writers to create and publish newsletters. One of the key features of Substack is the ability to include code blocks in your articles. Code blocks are a great way to share code snippets with your readers, whether you’re a programmer or just someone who wants to share a …

Substack, Medium, and Ghost are three popular platforms for writers and content creators. Each platform offers unique features and benefits to its users, making it difficult to choose which one to use. Substack is a newsletter-based platform that allows writers to build a subscriber base and monetize their content. Medium is a publishing platform that …

Substack is a platform that allows writers and publishers to create and distribute newsletters. One of the key features of Substack is the ability to create a subdomain for your publication. This subdomain acts as a unique identifier for your newsletter and can help readers find and remember your publication more easily. A subdomain is …

Substack is a popular platform that allows writers to monetize their content through newsletters. With its growing popularity, Substack segmentation has become an important topic for creators who want to optimize their marketing strategies and grow their subscriber base. Understanding Substack segmentation requires a basic knowledge of segmentation fundamentals. Customer segmentation is the act of …

Substack is a powerful platform that allows writers to publish and monetize their content with ease. One of the most important features of Substack is its tagging system, which allows writers to categorize their content and make it easier for readers to find what they’re looking for. However, manually adding tags to each article can …