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Hello, and welcome to!

My name is Casey Botticello, and I’m thrilled that you’re here. I created this website with one clear mission in mind: to guide both budding and experienced writers like you on the journey to creating, scaling, and monetizing a successful Substack newsletter.

A little bit about me: I’ve been navigating the exciting world of Substack for several years now. I’ve spent countless hours exploring its capabilities, experimenting with different strategies, and engaging with my subscribers.

I was a recipient of the Substack independent writer grant and have advised numerous large digital publishing platforms on creator support.

Over time, I’ve managed to build a thriving community around my newsletter (Blogging Guide) and generate a substantial income from it.

But this journey wasn’t always easy. There were hurdles to cross and mistakes made along the way. I started to make sure you don’t have to learn the hard way. I want to share my knowledge and experiences with you, so you can avoid common pitfalls and accelerate your path to success.

Here, you’ll find a rich library of resources on our blog – all freely available to you. They cover a wide range of topics, from the nuts and bolts of setting up a Substack account, to crafting compelling content, to marketing your newsletter, and so much more.

For those of you who are serious about turning your newsletter into a profitable venture, I’ve also developed an in-depth course. This course is the culmination of everything I’ve learned about Substack, packaged into a step-by-step guide. It’s designed to equip you with the strategies and insights you need to grow your subscriber base, maximize reader engagement, and generate sustainable income.

Remember, your voice matters, and your words can have a significant impact. My aim is to empower you with the tools and knowledge to let your voice be heard and make the most out of the Substack platform.

Thank you for being here, and I look forward to being a part of your Substack journey.

-Casey Botticello