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About Casey Botticello

Hey everyone! My name is Casey Botticello, and I am the creator or Blogging Guide, an award winning Substack newsletter that explores the digital publishing landscape.

I created Substack Course as both a blog full of free resources and a course for Substack writers. In addition to publishing my own top selling newsletter on Substack, I was awarded the Substack writer grant and have worked as a paid consultant for Substack and several other leading digital publishing platforms.

If you have any questions about Substack or want to contact me please use my contact page.

Understanding the nuances of Substack metrics is pivotal for publishers aiming to gauge the success and growth of their newsletters. By keeping a keen eye on the right data points, one can discern the health of their publication, the engagement level of their audience, and the effectiveness of their content strategy. Metrics such as subscriber …

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